The Simple Steps to installing Google Analytics with Google Tag Manager
Why do I need analytics on my website?
Analytics is a very important piece of your website. It allows you to understand how users are interacting with your website. If you better understand how they are using your website, you can make improvements based on that understanding.
For example, if you find that people are visiting your about page more than your contact page, you might add a contact form right to the about page to increase conversion. Figuring out which pages are popular is powerful information.
How to add an automatically updating year to your Squarespace website footer
It’s always been my philosophy as a web developer to automate any task that you have to do over and over again. Updating the year in your website footer is something that takes time that you don’t have, and is frustrating if you have to keep doing it every year. So this time, instead of changing 2018 to 2019, update your footer to the snippet below, and you’ll never have to update it again!
The simple steps to manage your profile on Google My Business
It’s one thing to have a great website built by Simple Steps Web Development that’s optimized for search engines, but getting your data into the search engine itself is an important step in connecting the dots.